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Program Overview
Key Highlights
- 100% online learning
- World class learning with affordable fee
- Awarded by Guglielmo Marconi University- Italy
- Interactive Sessions with Faculty & Peer group
PG Diploma
English
16 ECTS
4 Months
Guglielmo Marconi University, Italy
$2500
Top Subjects you will learn
- Digital Marketing Fundamentals
- Social Media Marketing
Career Progression
- Digital Marketing professionals
- Social media professionals
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- Marketing executives
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Academic Progression
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Minimum Eligibility
- Bachelor’s Degree from a recognised University
- English Proficiency equivalent to IELTS 5.5 and above
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- Minimum 22 years of age
- Minimum 3 years of work experience preferred
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Guglielmo Marconi University
Università degli Studi Guglielmo Marconi internationally referred to as Guglielmo Marconi University, is the first Italian Open University recognised by the Italian Ministry of Education, University and Research (MIUR).
Guglielmo Marconi University (GMU) promotes the use of innovative learning methodologies and an approach based on the development of interdisciplinary knowledge, skills and competencies with a particular emphasis on the global perspective. It’s diverse community presently has a total number of 16000 students enrolled in graduate and postgraduate programs, 300 faculty members and an academic advising team made of more than 200 experts. The University Headquarter is situated in the heart of Rome, near the Vatican City, but the numerous regional and international branches allow both domestic and overseas students to take their final exam and present their thesis/dissertation without leaving their own country or state. Guglielmo Marconi University is approved by SAQA and ENIC-NARIC.
Use our 'qualification tool' to check your eligibility for your preferred programme.
*Take advantage of our scholarship programme.
To know more, connect with one of our Course Advisors. Connect
LEARNING OUTCOMES
- Demonstrate an understanding of Digital Marketing including the opportunities, challenges, and impact of the digital environment
- Understand the impact of all digital marketing channels, emphasizing on the importance of Search Engine Optimization
- Demonstrate an understanding of the emerging marketing channels, and their role in the overall Digital Marketing environment
- Develop a multichannel marketing strategy and plan to organize digital marketing activities for an organization.
LEARNING OUTCOMES
- Demonstrate an understanding of social media, its opportunities, challenges, and impact of the business environment
- Analyze the role that social media marketing plays in the digital landscape and marketing mix, and how it is different from Traditional Marketing
- Understand the use of the principles of consumer and social psychology to develop social media content and campaigns that engage consumers
- Develop a social marketing strategy and explain the impact on the performance of the organization.
Average Salary Hike
Career Transitions
Past Recruiters
Highest Salary Hike
Working professionals who wish to transition into managerial roles where they can take larger responsibilities with leadership opportunities and be part of a company’s strategic decision making process.
- Duly Filled Application form
- Highest Academic Certificates and Transcripts
- Updated Resume
- A copy of your passport
- A photograph
- Statement of purpose